Color your World: Outrageous Orange

In 1990 Crayola expanded their fluorescent line to include another eight colors.  In addition to expanding them, they also took the opportunity to rename the other original colors by giving them more descriptive names while dropping the “FLUORESCENT” reference from the name.  That made sense since they had been including them into standard assortments as far back as 1973 and this change brought a consistent look to the entire No. 72 assortment; their largest assortment size up to this point.

They redesigned a new box called “Hot Fluorescents” that was a full sixteen assortment size and contained:

Ultra Orange FLUORESCENT that became Outrageous OrangeIMG_1590badge

 

 

 

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